Here’s where I confess that I first thought Meerkat was somehow related to Mammal March Madness*. It’s not. It’s an app that makes streaming video almost as simple as tapping out a tweet, and yesterday it collided with the world of political journalism. Hard.
The Union Leader has long been a force in Republican politics, something that’s especially apparent during the early months of New Hampshire’s first-in-the-nation primary. Potential candidates stop by the Manchester newsroom for meetings with the UL’s editorial board – the first step towards winning the paper’s coveted endorsement.
Yesterday, that potential candidate was Donald Trump. And the editorial board decided to use Meerkat to live stream the whole thing. I watched for a few minutes, and it looked like at least 50 other people did, too. It wasn’t long before other local news organizations had opened accounts of their own. NECN streamed one of Trump’s campaign stops later in the day, and my iPhone buzzed all night with alerts that other political journalists had opened accounts on the app.
The technology is pretty cool and becoming more common. Meerkat was a huge hit at SxSW, and Twitter recently acquired similar software. There’s also an app called Stre.am that’s gaining traction, although I don’t know much about how it works.
If you want to try it yourself, remember that this is video so all related tips apply: Use an external mic to get the best sound, avoid vertical frames and, as one local reporter suggested to me on Facebook, consider getting a tripod if you’ll be streaming for long periods of time.
I suspect Meerkat and similar tools will become standard fare on the campaign trail – a new window into real-time politicking and a reminder of how fast the practice of journalism is changing.
*If you don’t know about Mammal March Madness, stop reading this blog immediately and click here for deets.